Darkstore’s Expansion into New Markets


A Few of New York’s Most Affordable Michelin-Starred Restaurants

Le Bernardin pic
Le Bernardin
Image: le-bernardin.com

A cofounder and the CEO of Darkstore, Lee Hnetinka helps e-commerce brands deliver goods quickly and efficiently. Based in New York City, Lee Hnetinka maintains a passion for food and enjoys eating at the many of the city’s Michelin-starred restaurants. While many people think Michelin-starred restaurants are out of their price range, there are several affordable options in New York City.

Even those on a budget can enjoy Le Bernardin, one of the world’s most celebrated restaurants, by going for lunch during the week. Although the three-course lunch tasting varies each week, it is generally under $50, some of which goes to City Harvest.

Similarly, Gotham Bar and Grill becomes very affordable during lunch hours, when the most expensive entree is $27. Alternatively, some may prefer the dining establishment’s $38 greenmarket lunch, a three-course meal made from ingredients purchased at the Union Square farmer’s market.

La Vara in Brooklyn features some of the city’s best tapas. The key to an affordable meal here is going with friends. Two people can easily fill up on five dishes for a total cost of about $35 per person. More friends mean more selections, of course. Some must-try dishes include the roasted suckling pig and the spiced chickpeas.

What Is Bikram Yoga?

Bikram Yoga pic
Bikram Yoga
Image: bikramyoga.com

Darkstore, a company offering an incredible delivery experience to e-commerce brands around the globe, was co-created by its CEO, Lee Hnetinka. Lee Hnetinka practices Bikram yoga in his free time.

Bikram yoga pushes the body to the limit, but also helps to send blood to the muscles, eliminate pain, and sharpen the mind. First gaining popularity in the 1970s, Bikram yoga is practiced by repeating the same 26 poses during a 90-minute class in a room heated to 105 degrees Fahrenheit. The humidity is kept high, and practitioners claim that as a result, many toxins are ejected from the body. Weight loss, improved blood flow, and more flexibility are also reported benefits. Drinking plenty of water before a class is vital, with eight to nine glasses on the day of class recommended.

Practicing Bikram yoga on a full stomach is not ideal, with a simple banana or cup of applesauce considered enough to energize a person for the hour and a half class. When assuming the poses, a specific type of breathing is used, which can be difficult for beginners. However, after a bit of practice, Bikram yoga can be a positive and healthy routine.

Michelin Guide Announces 2017 New York City Restaurants

Michelin Guide pic
Michelin Guide
Image: forbes.com

A graduate of the University of Buffalo, Lee Hnetinka is cofounder and chief executive officer of Darkstore in New York City. The company offers customers ecommerce products delivered on the same day an order is placed though fulfillment centers in New York, Phoenix, and San Francisco. In his down time, Lee Hnetinka enjoys dining at Michelin-star restaurants.

In 1900, the Michelin Tire Company issued a guidebook that helped visitors traversing France. A quarter century later, the company began sending out anonymous reviewers to try new restaurants. Michelin now regularly sends representatives to write thorough reviews about their dining experiences. All of the reviewers then gather, share their thoughts, and determine if a restaurant receives zero to three stars. According to the guide, one star signifies very good cooking in its category, two stars means excellent cooking and worth a detour, while three stars signifies exceptional cuisine and worthy of a specific journey.

In November 2016, the Michelin Guide announced the six New York City restaurants that received three-star ratings for 2017. The three-star eateries include:

* Chef’s Table at Brooklyn Fare, which received this high honor for the second straight year.

* Eleven Madison Park, which is a contemporary American restaurant.

* Jean-Georges, which serves as the flagship restaurant for Chef Jean-Georges Vongerichten.

* Le Bernardin, which is a seafood restaurant under the guidance of Chef Eric Ripert.

* Masa, which is a sushi restaurant operated by Chef Masa Takayama.

* Per Se, which offers French and American cuisine.