As the founding chief executive officer of Darkstore, Lee Hnetinka provides third-party shipping services to consumers who are eager to receive their favorite brand-name products by mail as quickly as possible. Outside of the professional environment, Lee Hnetinka enjoys practicing Bikram Yoga.
A specific form of “hot yoga,” Bikram yoga dates back to the 1970s, when Bikram Choudhury first popularized it in California. This patented practice involves repeating 26 poses in cyclical sets over the course of a standard 90-minute class.
Most Bikram yoga classrooms are heated and kept at relatively high humidity. The temperatures of these classrooms often reach as high as 105 degrees Fahrenheit and humidly levels are typically set at around 40 percent.
Advocates of Bikram yoga have reported deriving many distinct benefits, including improved blood and oxygen flow, increased flexibility, and enhanced weight loss. Although most scientists insist that most toxins are filtered out of the body by the liver and kidneys rather than through sweating, Bikram practitioners often report health benefits from sweating out various contaminants.
A graduate of the University of Buffalo, Lee Hnetinka holds a bachelor of science in marketing. Lee Hnetinka leverages his training to serve as the CEO of Darkstore, an on-demand delivery fulfillment center provider.
Darkstore provides e-commerce brands access to local fulfillment centers to store their inventory. Through Darkstore locations in New York City, Phoenix, and San Francisco, online retailers are able to offer customers same-day and even one-hour shipping that would be too costly for them to provide on their own. The company stands out as the only third-party logistics provider (3PL) to work with last-mile delivery companies, such as Deliv and UberRUSH, which deliver merchandise from Darkstore’s fulfillment centers to customers.
As part of an expansion plan for Darkstore, Mr. Hnetinka raised $1.4 million in seed money in April 2017 in order to penetrate the Seattle, Chicago, and Los Angeles markets. The funding came from PivotNorth Capital, whose general partner, Tim Connors, has joined Darkstore’s board of directors. Connors brings to this role a strong understanding of the market and a shared vision to give all retailers the opportunity to provide affordable delivery.
A cofounder and the CEO of Darkstore, Lee Hnetinka helps e-commerce brands deliver goods quickly and efficiently. Based in New York City, Lee Hnetinka maintains a passion for food and enjoys eating at the many of the city’s Michelin-starred restaurants. While many people think Michelin-starred restaurants are out of their price range, there are several affordable options in New York City.
Even those on a budget can enjoy Le Bernardin, one of the world’s most celebrated restaurants, by going for lunch during the week. Although the three-course lunch tasting varies each week, it is generally under $50, some of which goes to City Harvest.
Similarly, Gotham Bar and Grill becomes very affordable during lunch hours, when the most expensive entree is $27. Alternatively, some may prefer the dining establishment’s $38 greenmarket lunch, a three-course meal made from ingredients purchased at the Union Square farmer’s market.
La Vara in Brooklyn features some of the city’s best tapas. The key to an affordable meal here is going with friends. Two people can easily fill up on five dishes for a total cost of about $35 per person. More friends mean more selections, of course. Some must-try dishes include the roasted suckling pig and the spiced chickpeas.
Darkstore, a company offering an incredible delivery experience to e-commerce brands around the globe, was co-created by its CEO, Lee Hnetinka. Lee Hnetinka practices Bikram yoga in his free time.
Bikram yoga pushes the body to the limit, but also helps to send blood to the muscles, eliminate pain, and sharpen the mind. First gaining popularity in the 1970s, Bikram yoga is practiced by repeating the same 26 poses during a 90-minute class in a room heated to 105 degrees Fahrenheit. The humidity is kept high, and practitioners claim that as a result, many toxins are ejected from the body. Weight loss, improved blood flow, and more flexibility are also reported benefits. Drinking plenty of water before a class is vital, with eight to nine glasses on the day of class recommended.
Practicing Bikram yoga on a full stomach is not ideal, with a simple banana or cup of applesauce considered enough to energize a person for the hour and a half class. When assuming the poses, a specific type of breathing is used, which can be difficult for beginners. However, after a bit of practice, Bikram yoga can be a positive and healthy routine.